Looks like you're in . Go to Store ? Yes please. or No thanks.

Click your hat to choose your city  


As Seen On

Daniel Jonas in Elite Daily   Daniel Jonas in The New York Times   Daniel Jonas in A Plus  Daniel Jonas in Stylight

Paris Hilton   Dwayne Wade   Lewis Hamilton   Steve Aoki   Kevin Trapp   Kanye West   Holger Badstuber   Izabel Goulart   







Daniel Jonas started his Fashion Tech Label in New York City in collaboration with designers from New York, Miami as well as Los Angeles and garnered first attention for his special “New York” snapback at the Direct TV SuperBowl party hosted by Jay-Z at Pier 40 in New York City.

The Los Angeles edition was presented during the Academy Awards and Miami Beach at Art Basel. Daniel Jonas showed off the new snapback editions at an event by President Barack Obama and became even more inspired to support children who strive to be the first member of their family to graduate with a college degree.

Influenced by the lifestyle and vibrant nightlife culture of New York, Miami and Los Angeles, Daniel's designs capture the unique energy that can only be found in these cities.

Follow danieljonasny on Instagram to receive exclusive news about Daniel Jonas and be among the first to hear about upcoming product releases.